Hmmm… talking about creative company, i think creative company should always think outside the box and always improve them self, so market will always accept them.

after i thinking a while, i think ben and jerry’s is the most creative company for me.

Ben and Jerry's ice cream... yummmyyyy

Ben and Jerry

Ok, Ben and Jerry’s is a company that made a delicious ice cream and they packaging is very attractive.

let me introduce you about Ben and Jerry’s history.

Back in ’66, in a school gym class, Ben Cohen and Jerry Greenfield found they hated running but loved food. Years later in ’78, Ben had been fired from a series of McJobs while Jerry had failed for the second time to get into medical school. So, armed with a $5 correspondence course in ice cream making, they opened their first scoop shop in a dilapidated gas station in Burlington, Vermont.

They soon became popular in the local community for the finest all natural ice cream. Ben had no sense of taste so he relied on what he called ‘mouth feel’, so big chunks of chocolate, fruit and nut became their signature. While they disagreed at times over the chunk size, they did agree that they wanted to enjoy themselves – as Jerry put it ‘if it’s not fun, why do it?’.

In the early days the boys were pretty bad at book-keeping. After two months they closed the store and hung a sign that said ‘we’re closed to figure out whether we’re making any money’. And they weren’t. But they learned a lot and by 1979, began wholesaling pints of ice cream out of Ben’s VW campervan.

the another cool things about ben and jerry’s company, that they always run business with fun, the founder of the the company always said that we should do domething we like, because we can always improve if we run business that we like. im totally agree with that statement. With do the things you like, you will always interested with it, and will have some fun while running it.

GO Ben and Jerry’s and keep making us a delicious ice cream

This is Ben and Jerry

This is Ben and Jerry

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